This lovely ESCADA COUTURE maxi dress comes in creme silk chiffon with an elegant subtle cheetah and rose print. Dress features a wrap optic that closes with a hidden button on the inside and another button upfront and an attached tie belt around the waist line. Creates a super feminine look. Half sleeves. Super light weight for hot summer days and nights.
In 1978, Margaretha and Wolfgang Ley presented their first collection under the name “ESCADA & Sporty Elegance“. This event laid the foundation for a new business idea that was as simple as it was successful: the „democratization“ of elite haute couture. ESCADA offered: top quality in fabrics, fit and workmanship at affordable prices; sophisticated, imaginative design and extremely comfortable wear; a coordinate system with individual components that were perfectly color-coordinated to allow mixing & matching through several seasons.
Margaretha Ley, a former Swedish model, had a solid education in tailoring and ample experience with demanding customers. But she also had an exquisite feel for colors, a devotion to detail, and a sure sense for what many women desired - feminine elegance that doesn’t shy away from bright contrasts and striking elements. Bold color combinations, opulent embroideries, combinations of patterns, and leopard prints endowed ESCADA’s early creations with a touch of irrepressible joie de vivre. This fashion style was exactly in tune with the extroverted spirit of the 1980s.
In the 90's the most beautiful supermodels, such as Claudia Schiffer, Linda Evangelista, Cindy Crawford, Christy Turlington, Naomi Campbell, Karen Mulder, Paulina Porizkova, Nadja Auermann and Rachel Zimmermann, presented the world of ESCADA in elaborately designed catalogs and ad campaigns, and film stars and other celebrities were frequently seen wearing ESCADA.
After Margaretha Ley’s death in 1992, Brian Rennie was appointed as creative director in 1994. Rennie managed the rejuvenation of the brand and its adaptation to the more low-key look of the 1990s, also by launching the ESCADA SPORT line. The brand regained its power with a colorful and sensual „New Elegance“ feel as a playful expression of joie de vivre. In 1998, Hollywood Star Kim Basinger accepted her Oscar in a pistachio-colored satin gown by ESCADA Couture, reconfirming the brand’s international high-class image.